At So Wht, we scour through everywhere to bring you the fresh new brands, and it can’t get any more than this. Brovado Clothing Co is the new thing making the rounds right now, a new born brand that just went through with their first drop.
They call themselves a “streetwear brand for the youth by the youth”, and they just might be the one. Only a week into their first drop, Brovado has been holding steady. They have been promoting the line on their social media channels and working hard to connect with their young audience.
Managing all that for Brovado is Max Celis, the guy manning all the stations for the Chicago based brand. It was his idea to bring out designs that were super focused on a young consumer, testing out his work on social media all through the summer. I, for one, would be curious to see how the targeted youth responds to the label.
From what I’ve seen, all their pieces look comfy, trendy and quite wearable, check them out and see what you think. Here are all their links